Latest Audio from the Asia Content Marketing Association

Podcast: The Asia Content Brief - Episode 3...
26 August 2015

Podcast: The Asia Content Brief - Episode 3...

What's the future of content marketing for the BBC? SVP of Content Richard Pattinson weighs in

Join ACMA co-founder and chair Don Anderson as he discusses the state of content marketing, the challenge of reaching millennials, and the publishing power of Facebook with Richard Pattinson, Senior Vice President of Content at BBC Worldwide and head of its newly formed branded content arm, BBC StoryWorks.

Podcast: The Asia Content Brief - Episode 2

Podcast: The Asia Content Brief - Episode 2

In this live recording from the Singapore Tourist Board Content Marketing Lab we look at how to create world class content marketing strategies for companies in the tourism and hospitality...
Podcast: The Asia Content Brief - Episode 1

Podcast: The Asia Content Brief - Episode 1

Is there still a case for creativity in a data-driven world? The first episode of The Asia Content Brief from the Asia Content Marketing Association (ACMA ) revolves around the use of data in...

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